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Big Dreamer Productions produces and invests in international, Tony Award winning spectaculars, with offices in London, Orlando and New York City.

Founded in 2000 by Producing Artistic Director Dalton M. Dale, we specialize in immersive, site-specific and commercial theatrical Broadway, West End and International Touring productions.

Our Productions materialize somewhere in the realm between reality and fantasy; often inhabiting a dark and barren land that runs rampant with your nightmares from days-gone-by. We are interested in curating experiences that entirely transport our audiences into another realm, where fact and fiction are indistinguishable; and each of our human experiences remains unique.


Since our inception, Big Dreamer Productions have proven ourselves as an industry leader in creating groundbreaking art. From world-class haunted attractions, captivating live theatre, to immersive survival experiences, we bring your darkest demons, and grandest fantasies to life.

We wish to connect with our audiences on a visceral level, and through theatrical innovation we stay true to our utmost core belief:


“You'll never feel so alive as when you are scared to death…”

In 2022, BDP opened 'Terror', NYC's largest immersive haunted attraction; a colossal 20,000 Square Foot industry leading experience located in the heart of Times Square. That production was a phenomenal success, both critically and financially, returning 147% ROI in just 19 days. You may see the CBS News Report here

 Recently we served as a producer on the West End and International Tour of the 30th Anniversary Production of 'Fame The Musical', which is currently streaming on Broadway HD, in addition to the UK tour of 'Of Mice and Men', and the international tour of 'Rock of Ages'.

Big Dreamer Productions is currently an investor in the Broadway, North American Tour, and West End production of the smash hit Moulin Rouge! The Musical. Winner of ten 2021 Tony Awards including 'Best Musical'. 

In 2019 we created the West End's first purpose built immersive theatre, Space 18, where we debuted Europe's largest immersive Horror Experience 'Variant 31', which is preparing to embark on an international tour. 

We’ve been extremely fortunate to consistently be recognized by the industry’s most influential sources, including The BBC, The Times, The GuardianForbesThe New York TimesFox BusinessReuters, and Fangoria.


In 2018 the story of our international success was featured in the book ‘The Million Dollar One Person Business’ by Elaine Pofeldt, published by Random House.

In 2012 Dalton M. Dale became the youngest commercial producer in Off-Broadway History. Big Dreamer Productions has now designed for every commercial haunted attraction in New York City.

In 2016 we produced and created NY State’s largest immersive haunted house, 'The Uninvited Awakening'.

Over the last two decades, we have entertained more than one million victims audience members, and our productions have collectively grossed over 100 million USD.

Our work has achieved domestic and international success, and we are thrilled to be revolutionising the way audiences experience art in the Immersive, West End, Broadway and International markets.

Some artists create for the laughter of an audience. Some create for the applause.

We do it for the screams.

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